Education Institute, Mohali
2019 – Active
The client was welcomed with great excitement & enthusiasm. Maverick India worked on mainline print campaigns, brand collaterals, content creation, and various program creatives.
Chandigarh University owns a reputation of a globally recognised group of institutes passing on inspirational learning to future entrepreneurs. Maverick India was asked to present a brand new identity system that positioned CU as a trusted education center in India.
Managing both ATL & BTL campaigns, Maverick engineered design principles and repositioning strategies to create a brand identity synonymous with ‘excellence’ & ‘trust’. We created brand campaigns, including BTL communication like brochures, e-mailers, leaflets, pamphlets, fliers, and direct mailers.